
Most commission plans are designed backwards. Finance builds a spreadsheet, leadership approves the numbers, and sales teams receive a structure that looks logical on paper but feels utterly disconnected from what actually drives them to pick up the phone. The…
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Your marketing budget doubled last year. Pipeline did not follow. Now sales blames lead quality whilst marketing points to slow follow-up, and your board wants answers you cannot give because no one agrees on what counts as influenced revenue. This…
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Your marketing team delivers qualified leads. Your sales team claims they never convert. Sound familiar? According to Forrester’s Q2 2024 Sales And Marketing Alignment Survey, 65% of sales and marketing professionals believe there is a lack of alignment between their…
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Every year, fleet operators waste millions on software that looks perfect in demos but collapses under operational pressure. The sales pitch promises efficiency, compliance, and data-driven decisions. Six months later, your team is manually re-entering data, dispatch workflows haven’t improved,…
Read moreThe productivity of a company depends on several factors. It must, for instance, adopt the right strategy and find the right tools for managing workflow. This is when a PIM tool comes into play… What is PIM? PIM or Product…
Read moreInformation centralization plays an important role in the smooth running of a company as it provides a common vision of objectives for all members of a group.It is therefore advisable to choose a solution that is adapted to your sector…
Read moreWhat is PIM? Cookies? Not at all! It’s simply a product information system. Here is what do you need to consider when choosing a PIM software? What is PIM? PIM is a synchronisation software that manages and centralizes data. It…
Read moreIn a competitive world, choosing effective marketing services is essential for better progress and survival. Thus, many companies are doing their best to gain a significant market share in their business. PIM software is an essential ally in running a…
Read moreAs an entrepreneur, you must register the trademark of the services and products offered by your company. This is a matter of property law, which is about protecting your intellectual property and physical property in the context of promoting the…
Read moreCreating a website requires strong skills to get the results that visitors are entitled to expect when browsing. If not, here are some tips that might help… Use the help of a web agency This is obviously the go to…
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